KAREN aBDALLAH

Managing director & Founder

With over two decades of experience in marketing, Karen has led transformative brand strategies across a range of industries and global markets. Her work has spanned brand development, CRM, trade and event marketing, sales promotion, and interactive communications - consistently driving business growth and meaningful consumer engagement.

In 2019, a life-changing health event inspired Karen to take her career in a new direction - one focused on purpose and impact. Motivated by a desire to make a real difference in the lives of people with disabilities, she combined her passion for thoughtful, inclusive design with her strong connections in the building industry to establish MyLife Housing in 2021.

As the founder and Managing Director, Karen leads a highly capable, passionate and dedicated team who share her commitment to delivering beautiful, accessible, and barrier-free homes. Together, they empower individuals to live with dignity, comfort, and independence.